After working in television, radio, and video since high school, I eventually pushed myself into the indie film biz, which suited my creative and entrepreneurial nature. That involved me acquiring scripts and novels of other writers and trying to make them into movies. [UPDATED, see end of blog posting.]
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You know that your favorite movies, and even ones you don’t like, exist in an uneasy alliance of art and commerce. Movies have the potential to be both emotionally and financially powerful; sometimes one, sometimes the other, sometimes both. They brew in a caldron of artistic expression, profit potential, and career possibilities. Some movies find life solely because of demand for profit, and some find life solely because of someone’s passion for storytelling. Some come together for any number of reasons between those two ends of the spectrum.
Read about the making of the independent feature film NATE AND KELLY here:
Has a movie ever touched your life?
Here’s what I think specifically about MARKETING LOW-BUDGET INDIE FEATURE FILMS (NARRATIVE FICTION).
This is an effort to help visualize the numbers needed for this new world of filmmakers becoming responsible for their own direct distribution.
Most people don’t think much about branding, and when they do, they take a look at a logo, think of it as “a brand,” and move on.
But a brand is so much more than a logo. It is the entire perception, the emotional feeling evoked, of a company, person or product. The brand is a product of diligent, consistent and focused marketing efforts.
Everybody talks about “INDEPENDENT FILM” but it means different things to different people. There is not a consistent, clear definition for the concept.
How do you define “INDIE FILM?”
Aside from the famous definition used for porn—”I know it when I see it,”—what specific qualities define a full-length motion picture as “independent?”
Please answer the survey questions. They are about several different elements about movies that may or may not be part of your definition.
To help us understand how you determine that a full-length motion picture might be an “indie film,” please answer how each element may affect your opinion about a movie.
AND if you have comments, please post them here so we can start discussions.
More…“Indie Film” Survey
GLOSSARY of terms for the film/TV industry. This is a work in progress. Comments and suggestions welcomed.